[Berlin, Germany / London, UK] #Branding #Design and Development #Video and Motion
바탈리온:
전략, 디자인, 기술의 강력한 융합으로 성공을 이끄는 그룹
battalion:
Achieve success with strong convergence of strategy, design and technology
2021. 07. 12
조회 : 131
Our work is purposeful – with strategy at the core of everything we do.
Our clients have big dreams and need help with making their budgets go as far as possible. So we are tactical with every step, making strategic moves that help our clients reach their goals within budget. Battalion approaches each project with foresight and care, starting with the overall target and strategy of the brand, we pour over the angles and create a brief that fits.
The individual pieces are then machined and placed into the brand structure as a whole, resulting in a consistent presence, from the logo, your message, digital channels and beyond.
Battalion often works with new and innovative companies, a lot of which are still in their scale-up phase – and the mentality that is needed to succeed is exceptional.
We apply it to our own processes to deliver success. We embrace this philosophy to help our clients to achieve their mission.
Fridai
Fridai is the worlds first AI voice assistant, developed specifically for gamers. Fridai needed messaging guidelines and a website design which would communicate the value of the app and promote its onboarding within the gaming community. Drawing on our learnings about the gaming community, we created a brand that leveraged gamers insider references to cult games and characters to create an authentic connection. From this strategic point, we created messaging and visual guidelines which then informed the creation of bespoke content for Fridai’s website.
Datatecnics
Datatecnics provide nanotechnology and IoT solutions for monitoring water supplies. They are an innovator in a traditional market sector and needed a way to communicate their complex technology solutions through a brand that is persuasive to their traditional and risk-averse audience. We felt that a clean and simple visual language for Datatecnics would be key to communicating their offering. We developed a range of bespoke illustrations for Datatecnics’ based upon technical drawings. This style formed the bases of the website designs.